Website Design
Category
UX design
Website building
Photo editing
Agency
Programs
WordPress
Adobe Photoshop
Year
With this blog website we created, Consu-Fit can communicate recommendations and tests of various supplements to their customers. The website’s design highlights their reliability and trustworthiness, while still having a modern look.
Consu-Fit is an initiative from supplements provider Nutribites. They test different supplements available to the market and want to post their findings on this website. When they came to Kersvers Digital, they had already made some branding decisions, but most of the website design was up to me. They wanted the look & feel to be similar to Consumentenbond, but not be an exact copy.
Customisable and user friendly blogs
In order to stand out from competitors and give Consu-Fit as much freedom as possible when writing their blogs, we made a fully customisable blog template that Consu-Fit could use. This template had to be as user friendly as possible, which we did through its responsiveness, an interactive index and links to each product mentioned in the blog. This took some custom coding and careful deliberation with the client, but worked out in the end.
Brand identity
We put a lot of care in finding the right brand identity for this website. While UI elements are an important aspect of this, finding the right images is too, perhaps even more so. Since we could only use stock images, I had to spend a lot of time curating the correct images for the blogs and the rest of the website. Supplements in photographs often give off a medicinal appearance. Instead I chose a more botanical look and pictures where a healthy family dynamic was the centre. As such, their brand identity turned out more welcoming and warm.
The team
| Annelien de Graaff | Digital Designer |
| Dylan Hoogeveen | Full Stack Developer |
The end result is a blog website that has a welcoming, yet reliable look & feel. The blog articles are fully customisable to the client, even if they eventually want to do completely different kinds of articles. It has everything users need to be able to decide the right supplements for their situation and lifestyle.